If you want to create a web site for your business your primary goal should be to attract as many targeted prospects to it as possible. Once you have attracted people to your site your next mission is to keep them and a great way to do that is to actually decorate the site. Visitors who leave your site after just a few clicks aren’t buyers. You need to keep them on your pages and you need to entice them to buy.
One way to persuade them to stick with you is to write content. The graphics are supporting elements that add visual interest as well as support your main advertising message. If you have the right graphics you can even use them to help make the navigation of your site easier.
Usually the best graphics are those created by professional illustrators. However not everyone can afford to hire a professional. If you are in this position then you might want to consider finding some free graphics.
There are many sites online that offer website graphics without charging any type of fee at all. All you have to do is to download the images and then incorporate them in your site.
Here is a list of the graphics that most webmasters have on their s web sites –
Backgrounds. These create the overall theme of your site and can be light, dark or decorative depending on your preference. The brighter the colors are the more likely they are to attract attention.
Bullets and Buttons. These tiny graphics enhance your navigation in and can also help organize the presentation of your content. These can be miniscule but amusing.
Bars and Borders. These are the decorative graphics vertically or horizontally decorate your site. You can use one to frame anything…information, a picture or a graphic!
Clip Art. These are illustrations graphics related to your content that you can incorporate in your page to help readers better understand your message better and to enhance your site’s overall look.
If you do download graphics there might be some terms and conditions to do with their use. Very often the owner of the copyright on the graphic allows you to have it for free as long as you give credit to the owner or provide a link back to their website. So, go ahead and find free web site graphics to add visual appeal to your page!